Danuya, M.; Ramyah, M.; Karunarathna, M.; Senadeera, N.A.S.L.; Sandunika, N.E.P.N; Dasanayaka, N.G.K.G.N.; Prathapasinghe, P.A.U.C.; Ranmohotti, R.G.I.S.; Karunarathna, R.M.M.L.; Thilakarathne, R.M.S.I.D.; Dilogini, S.
(Faculty of Management, Rajarata University of Sri Lanka, 2024-11-28)
This study investigates the adoption and preference of digital marketing tools by animal
hospitals in Jaffna with the aim of enhancing awareness and utilization of digital marketing
strategies among Micro Small and ...