http://repository.rjt.ac.lk/handle/123456789/6281 Sun, 19 Apr 2026 20:44:01 GMT 2026-04-19T20:44:01Z http://repository.rjt.ac.lk/handle/123456789/6493 IMPACT OF SOCIAL MEDIA SHORT VIDEO MARKETING ON BRAND LOYALTY: THE STUDY REGARDING YOUTUBE WITH SPECIAL REFERENCE TO FOOD AND BEVERAGE INDUSTRY IN WESTERN PROVINCE IN SRI LANKA. Fernando, T.L.I.; Madhusanka, J.D.T. Thu, 16 Nov 2023 00:00:00 GMT http://repository.rjt.ac.lk/handle/123456789/6493 2023-11-16T00:00:00Z http://repository.rjt.ac.lk/handle/123456789/6492 EFFECTS OF BRAND TRUST, BRAND IDENTIFICATION, AND QUALITY OF SERVICE ON BRAND EVANGELISM: WITH THE MODERATE EFFECTS OF BRAND LOVE SPECIAL REFERENCE TO THE REAL ESTATE SECTOR IN THE WESTERN PROVINCE OF SRI LANKA Kumarasinghe, K.H.A.N.; Hendeniya, H.M.U.S. Thu, 16 Nov 2023 00:00:00 GMT http://repository.rjt.ac.lk/handle/123456789/6492 2023-11-16T00:00:00Z http://repository.rjt.ac.lk/handle/123456789/6382 THE IMPACT OF YOUTUBE TRAVEL VLOGS ON USERS’ TRAVEL INTENTION Pramodani, T.M.K.; Jayasinghe, J.A.P.M.; Dassanayake, D.M.C. Thu, 16 Nov 2023 00:00:00 GMT http://repository.rjt.ac.lk/handle/123456789/6382 2023-11-16T00:00:00Z http://repository.rjt.ac.lk/handle/123456789/6381 THE IMPACT OF ELECTRONIC WORD OF MOUTH ON TOURISTS’ PURCHASE INTENTION: SPECIAL REFERENCE TO GENERATION Z TOURISTS IN SRI LANKA Samarajeewa, R.D.S.; Jayasinghe, J.A.P.M.; Samarathunga, W.H.M.S. Thu, 16 Nov 2023 00:00:00 GMT http://repository.rjt.ac.lk/handle/123456789/6381 2023-11-16T00:00:00Z