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Browsing Abstracts / Extended Abstracts by Author "Herath, H.M.T.N.R."

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Mediating Effect of Utilization of Social Media on Social Media Adoptions and Competitive Advantage: Development of a Conceptual Framework

Bulankulama, S.W.G.K.; Khatibi, Ali; Herath, H.M.T.N.R. (2014-03)
Utilization of Social Media in an Organization and Competitive Advantages: Development of a Conceptual Framework

Bulankulama, S.W.G.K.; Khatibi, Ali; Herath, H.M.T.N.R. (2014)

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