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Volume:4 Number:1 September 2017
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Browsing Volume:4 Number:1 September 2017 by Subject

Browsing Volume:4 Number:1 September 2017 by Subject "Visual Merchandising"

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Do Emotional States of the Consumers play a mediating role amongst Visual Merchandising Strategies and Purchase Intention?

Rathnayake, R.M.S.L.; Fernando, P.I.N. (Rajarata University of Sri Lanka, Faculty of Management Studies, 2017-09)

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