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Showing 10 out of a total of 17 results for community: International Research Symposiums. (0.019 seconds)

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EFFECTS OF BRAND TRUST, BRAND IDENTIFICATION, AND QUALITY OF SERVICE ON BRAND EVANGELISM: WITH THE MODERATE EFFECTS OF BRAND LOVE SPECIAL REFERENCE TO THE REAL ESTATE SECTOR IN THE WESTERN PROVINCE OF SRI LANKA

Kumarasinghe, K.H.A.N.; Hendeniya, H.M.U.S. (Faculty of Management Studies Rajarata University of Sri Lanka, 2023-11-16)
THE IMPACT OF UNETHICAL ADVERTISING ON CUSTOMER LOYALTY WITH THE MEDIATING EFFECT OF CONSUMER TRUST: WITH SPECIAL REFERENCE TO SKIN CARE INDUSTRY IN CENTRAL PROVINCE, SRI LANKA.

Dissanayaka, D.M.T.S.B.; Hendeniya, H.M.U.S. (Faculty of Management, Rajarata University of Sri Lanka, 2024-11-28)
THE IMPACT OF BRAND AUTHENTICITY ON BRAND PREFERENCE WITH THE MEDIATION OF BRAND IMAGE: SPECIAL REFERENCE TO TEXTILE MARKET IN WESTERN PROVINCE SRI LANKA

Manorathna, M.A.D.T.; Hendeniya, H.M.U.S. (Faculty of Management, Rajarata University of Sri Lanka, 2024-11-28)
EFFECT OF EMOTIONAL STORYTELLING IN ADVERTISING ON BRAND LOYALTY WITH THE MEDIATION OF BRAND LOVE: SPECIAL REFERENCE TO THE CARBONATED SOFT DRINK MARKET IN THE WESTERN PROVINCE OF SRI LANKA

Deshanjana, H.G.S.; Hendeniya, H.M.U.S. (Faculty of Management, Rajarata University of Sri Lanka, 2024-11-28)
THE EFFECT OF NUTRITIONAL KNOWLEDGE ON CONSUMER EATING MOTIVATION AND THE MEDIATING EFFECT OF INTENTION TO DISCARD FAST FOODS: WITH SPECIAL REFERENCE TO FAST FOOD CONSUMERS IN COLOMBO DISTRICT IN SRI LANKA

Kaluwila, W.P.S.; Hendeniya, H.M.U.S. (Faculty of Management, Rajarata University of Sri Lanka, 2024-11-28)
ROLE OF BRAND LOVE IN DEVELOPING CUSTOMER ENGAGEMENT EXAMINING THE MEDIATION OF BRAND JEALOUSY AMONG GENERATION Y WITH SPECIAL REFERENCE TO LIQUOR INDUSTRY IN NORTH CENTRAL PROVINCE OF SRI LANKA.

Adhikari, A.M.S.I.; Hendeniya, H.M.U.S. (Faculty of Management, Rajarata University of Sri Lanka, 2024-11-28)
THE IMPACT OF SOCIAL MEDIA INFLUENCER MARKETING ON CONSUMERS’ PURCHASE INTENTION. (REFERENCE TO YOUTH FASHION IN WESTERN PROVINCE)

Fernando, W.H.K.; Hendeniya, H.M.U.S. (Faculty of Management Studies Rajarata University of Sri Lanka, 2023-11-16)
THE IMPACT OF CUSTOMER PERCEPTION OF SPONSORSHIP ON SPONSORSHIP RESPONSE WITH THE MEDIATION ROLE OF BRAND ATTITUDE: SPECIAL REFERENCE TO SRI LANKAN TELECOMMUNICATION INDUSTRY FOR SPORT SPONSORSHIP

Thaksala, W.P.K.; Hendeniya, H.M.U.S. (Faculty of Management, Rajarata University of Sri Lanka, 2024-11-28)
THE IMPACT OF PERCEIVED VALUE OF MOBILE APPS ON BRAND LOYALTY WITH THE MEDIATION ROLE OF CUSTOMER SATISFACTION: WITH SPECIAL REFERENCE TO TELECOMMUNICATION INDUSTRY IN SABARAGAMUWA PROVINCE OF SRI LANKA

Himayangani, K.N.N.; Hendeniya, H.M.U.S. (Faculty of Management, Rajarata University of Sri Lanka, 2024-11-28)
THE IMPACT OF RETAIL STORE ATMOSPHERIC EFFECTS ON CUSTOMER PURCHASE INTENTION: THE MODERATING EFFECT OF GENDER. (WITH SPECIAL REFERENCE TO SUPERMARKET IN THE WESTERN PROVINCE)

Gamage, T.G.P.M.T.; Hendeniya, H.M.U.S. (Faculty of Management Studies Rajarata University of Sri Lanka, 2023-11-16)

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