The Impact of TikTok Influencers on Consumers’ Purchase Intention in the Fashion  Industry of Western Province

dc.contributor.author	Iroshana, M.W.U.K.
dc.date.accessioned	2025-12-13T04:41:19Z
dc.date.available	2025-12-13T04:41:19Z
dc.date.issued	2025-10-09
dc.identifier.citation	International Research Symposium of Rajarata University of Sri Lanka (ISYMRU 2025)	en_US
dc.identifier.issn	3093-6187
dc.identifier.uri	http://repository.rjt.ac.lk/handle/123456789/7789
dc.language.iso	en	en_US
dc.publisher	Faculty of Medicine & Allied Sciences, Rajarata University of Sri Lanka	en_US
dc.subject	Attractiveness	en_US
dc.subject	Celebrity Endorsement	en_US
dc.subject	Purchase Intention	en_US
dc.subject	Source Credibility	en_US
dc.subject	TikTok Influencers	en_US
dc.title	The Impact of TikTok Influencers on Consumers’ Purchase Intention in the Fashion Industry of Western Province	en_US
dc.type	Article	en_US