dc.contributor.author | Rodrigo, Harsha Eranjith | |
dc.date.accessioned | 2022-08-29T10:22:11Z | |
dc.date.available | 2022-08-29T10:22:11Z | |
dc.date.issued | 2014-08-15 | |
dc.identifier.citation | Postgraduate Thesis - Master of Business Administration | en_US |
dc.identifier.uri | http://repository.rjt.ac.lk/handle/123456789/4931 | |
dc.language.iso | en | en_US |
dc.publisher | Author | en_US |
dc.subject | Consumer Ethnocentrism | en_US |
dc.subject | Quality Consciousness | en_US |
dc.subject | Purchase Intent | en_US |
dc.subject | Willingness to Buy | en_US |
dc.subject | Belief about Product | en_US |
dc.subject | Patriotism | en_US |
dc.subject | Product Evaluation | en_US |
dc.title | IMPACT OF CONSUMER ETHNOCENTRISM, BELIEF ABOUT FOREIGN PRODUCTS AND QUALITY CONSCIOUSNESS ON PRODUCT EVALUATION AND WILLINGNESS TO BUY: WITH SPECIAL REFERENCE TO THE BUYING BEHAVIOR OF SRI LANKAN CONSUMERS | en_US |
dc.type | Thesis | en_US |