IMPACT OF CONSUMER ETHNOCENTRISM, BELIEF ABOUT FOREIGN PRODUCTS AND QUALITY CONSCIOUSNESS ON PRODUCT EVALUATION AND WILLINGNESS TO BUY: WITH SPECIAL REFERENCE TO THE BUYING BEHAVIOR OF SRI LANKAN CONSUMERS

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dc.contributor.author Rodrigo, Harsha Eranjith
dc.date.accessioned 2022-08-29T10:22:11Z
dc.date.available 2022-08-29T10:22:11Z
dc.date.issued 2014-08-15
dc.identifier.citation Postgraduate Thesis - Master of Business Administration en_US
dc.identifier.uri http://repository.rjt.ac.lk/handle/123456789/4931
dc.language.iso en en_US
dc.publisher Author en_US
dc.subject Consumer Ethnocentrism en_US
dc.subject Quality Consciousness en_US
dc.subject Purchase Intent en_US
dc.subject Willingness to Buy en_US
dc.subject Belief about Product en_US
dc.subject Patriotism en_US
dc.subject Product Evaluation en_US
dc.title IMPACT OF CONSUMER ETHNOCENTRISM, BELIEF ABOUT FOREIGN PRODUCTS AND QUALITY CONSCIOUSNESS ON PRODUCT EVALUATION AND WILLINGNESS TO BUY: WITH SPECIAL REFERENCE TO THE BUYING BEHAVIOR OF SRI LANKAN CONSUMERS en_US
dc.type Thesis en_US


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