RUSL-IR Home
→
Faculty of Management Studies
→
Journal of Management Matters
→
Volume:12 Issue I June 2025
→
Browsing Volume:12 Issue I June 2025 by Issue Date

Browsing Volume:12 Issue I June 2025 by Issue Date

Now showing items 1-5 of 5

Impact of Social Media Promotions on Impulse Buying Behaviour with the Mediating Effect of Impulse Buying Intention: With Reference to Cosmetic Industry in Sri Lanka

Nishadi, G.P.K. (Faculty of Management Studies, Rajarata University of Sri Lanka, 2025-06)

The growing exposure to social media has led to increasing consumer interest in fast moving consumer products, particularly beauty cultural products. Despite the growing body of research on Impulse Buying Behavior, ...
Communal Sharing and Digital Learning in Arts & Crafts Mobile Application Supply Chain Management: A Conceptual Study in Industry 5.0

Sangarathas, D. (Faculty of Management Studies, Rajarata University of Sri Lanka, 2025-06)

Industry 5.0 combines human creativity with forward-thinking digitalization in manufacturing, yet digital learning in arts and crafts supply chain management (SCM) remains underexplored. This study aims to conceptually ...
Blended Learning Adoption and Student's Satisfaction: Evidence from Rajarata University of Sri Lanka

Kawya, W.N.; Senarath, T.U.S. (Faculty of Management Studies, Rajarata University of Sri Lanka, 2025-06)

This study investigates the adoption of blended learning (BL) and its influence on undergraduate satisfaction with evidence from Rajarata University of Sri Lanka. Blended learning, an educational approach that integrates ...
The Effect of Human-Computer Interaction on Users’ Intention to Use in Mobile Applications: Evidence from State Banks in Sri Lanka

Sandakalum, I.; Wickramasinghe, M. (Faculty of Management Studies, Rajarata University of Sri Lanka, 2025-06)

The banking industry has changed due to the quick development of mobile banking apps, which highlights how crucial human-computer interaction is to improving user experiences. This study examines how users' intentions ...
Exploring the Factors Influencing Investment Decisions of Non-Resident Entrepreneurs in Sri Lanka

Wisenthige, K.; Dayapathirana, N.; Bodaragama, K. (Faculty of Management Studies, Rajarata University of Sri Lanka, 2025-06)

Numerous studies have highlighted the link between Foreign Direct Investment (FDI) and economic growth, identifying FDI as crucial for national economic development. With the increasing number of Sri Lankan migrants ...

Browsing Volume:12 Issue I June 2025 by Issue Date

Browsing Volume:12 Issue I June 2025 by Issue Date

Search RUSL-IR

Browse

All of DSpace

This Collection

My Account