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Browsing RUSL Research Symposiums by Author "Bandara, K.Y.M.I.D."

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CONSUMER RESPONSE (APPROACH/ AVOIDANCE) BEHAVIOR TOWARDS ATTRACTIVENESS OF ONLINE VISUAL MERCHANDISING WITH MEDIATING EFFECT OF AROUSAL STATE: WITH SPECIAL REFERENCE TO ONLINE RETAILING CONSUMERS IN THE WESTERN PROVINCE OF SRI LANKA

Bandara, K.Y.M.I.D.; Chathurika, D.M.D. (Faculty of Management Studies Rajarata University of Sri Lanka, 2023-11-16)

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