dc.contributor.author | Kohombange, M.I. | |
dc.contributor.author | Dilrukshi, K.G.M.I. | |
dc.date.accessioned | 2023-11-25T09:01:22Z | |
dc.date.available | 2023-11-25T09:01:22Z | |
dc.date.issued | 2023-11-16 | |
dc.identifier.citation | 2nd International Research Symposium on Management 2023 | en_US |
dc.identifier.issn | 2950-7472 | |
dc.identifier.uri | http://repository.rjt.ac.lk/handle/123456789/6356 | |
dc.language.iso | en | en_US |
dc.publisher | Faculty of Management Studies Rajarata University of Sri Lanka | en_US |
dc.subject | Brands | en_US |
dc.subject | extrinsic | en_US |
dc.subject | intrinsic | en_US |
dc.subject | private label | en_US |
dc.subject | supermarkets | en_US |
dc.title | CAN INTRINSIC AND EXTRINSIC FACTORS CONTROL THE CUSTOMER PURCHASE INTENTION FOR PRIVATE LABEL FOOD BRANDS? STUDY IN THE SUPERMARKET CUSTOMERS IN ANURADHAPURA DISTRICT. | en_US |
dc.type | Article | en_US |