IMPACT OF GREEN MARKETING STIMULI ON CUSTOMERS GREEN PURCHASE INTENTION IN THE FAST-MOVING CONSUMER GOODS MARKET IN RATHNAPURA DISTRICT, SRI LANKA

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dc.contributor.author Kularathna, Y.A.N.K.
dc.contributor.author Dilrukshi, K.G.M.I.
dc.date.accessioned 2023-11-25T09:27:34Z
dc.date.available 2023-11-25T09:27:34Z
dc.date.issued 2023-11-16
dc.identifier.citation 2nd International Research Symposium on Management 2023 en_US
dc.identifier.issn 2950-7472
dc.identifier.uri http://repository.rjt.ac.lk/handle/123456789/6360
dc.language.iso en en_US
dc.publisher Faculty of Management Studies Rajarata University of Sri Lanka en_US
dc.subject Eco-packaging en_US
dc.subject fast-moving consumer goods en_US
dc.subject green marketing en_US
dc.subject green marketing stimuli en_US
dc.subject green purchase intentions en_US
dc.title IMPACT OF GREEN MARKETING STIMULI ON CUSTOMERS GREEN PURCHASE INTENTION IN THE FAST-MOVING CONSUMER GOODS MARKET IN RATHNAPURA DISTRICT, SRI LANKA en_US
dc.type Article en_US


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