THE IMPACT OF RETAIL STORE ATMOSPHERIC EFFECTS ON CUSTOMER PURCHASE INTENTION: THE MODERATING EFFECT OF GENDER. (WITH SPECIAL REFERENCE TO SUPERMARKET IN THE WESTERN PROVINCE)

dc.contributor.author	Gamage, T.G.P.M.T.
dc.contributor.author	Hendeniya, H.M.U.S.
dc.date.accessioned	2023-11-25T10:14:55Z
dc.date.available	2023-11-25T10:14:55Z
dc.date.issued	2023-11-16
dc.identifier.citation	2nd International Research Symposium on Management 2023	en_US
dc.identifier.issn	2950-7472
dc.identifier.uri	http://repository.rjt.ac.lk/handle/123456789/6365
dc.language.iso	en	en_US
dc.publisher	Faculty of Management Studies Rajarata University of Sri Lanka	en_US
dc.subject	Atmosphere	en_US
dc.subject	cleanliness	en_US
dc.subject	color	en_US
dc.subject	display	en_US
dc.subject	purchase intention	en_US
dc.title	THE IMPACT OF RETAIL STORE ATMOSPHERIC EFFECTS ON CUSTOMER PURCHASE INTENTION: THE MODERATING EFFECT OF GENDER. (WITH SPECIAL REFERENCE TO SUPERMARKET IN THE WESTERN PROVINCE)	en_US
dc.type	Article	en_US