IMPACT OF VISUAL MERCHANDISING ON CONSUMER IMPULSIVE BUYING BEHAVIOUR: WITH SPECIAL REFERENCE TO SUPERMARKETS IN  WESTERN PROVINCE, SRI LANKA

dc.contributor.author	Dilshani, I.H.M.
dc.contributor.author	Chathurika, D.M.D.
dc.date.accessioned	2023-11-25T10:34:29Z
dc.date.available	2023-11-25T10:34:29Z
dc.date.issued	2023-11-16
dc.identifier.citation	2nd International Research Symposium on Management 2023	en_US
dc.identifier.issn	2950-7472
dc.identifier.uri	http://repository.rjt.ac.lk/handle/123456789/6368
dc.language.iso	en	en_US
dc.publisher	Faculty of Management Studies Rajarata University of Sri Lanka	en_US
dc.subject	Consumer impulse buying behavior	en_US
dc.subject	visual merchandising	en_US
dc.subject	retail industry	en_US
dc.subject	super markets	en_US
dc.title	IMPACT OF VISUAL MERCHANDISING ON CONSUMER IMPULSIVE BUYING BEHAVIOUR: WITH SPECIAL REFERENCE TO SUPERMARKETS IN WESTERN PROVINCE, SRI LANKA	en_US
dc.type	Article	en_US