Ethnocentric Minds and Local Brands: A Study on Consumer Ethnocentrism, Attitude, and  Purchase Intention in Milk powder industry in Sri Lanka

dc.contributor.author	Ranjith, H.K.M.P.
dc.contributor.author	Madhusanka, J.D.T.
dc.contributor.author	Jayawardane, S.M.D.N.
dc.date.accessioned	2025-12-13T06:03:03Z
dc.date.available	2025-12-13T06:03:03Z
dc.date.issued	2025-10-09
dc.identifier.citation	International Research Symposium of Rajarata University of Sri Lanka (ISYMRU 2025)	en_US
dc.identifier.issn	3093-6187
dc.identifier.uri	http://repository.rjt.ac.lk/handle/123456789/7799
dc.language.iso	en	en_US
dc.publisher	Faculty of Medicine & Allied Sciences, Rajarata University of Sri Lanka	en_US
dc.subject	Consumer Attitude	en_US
dc.subject	Consumer Ethnocentrism	en_US
dc.subject	Purchase Intention	en_US
dc.title	Ethnocentric Minds and Local Brands: A Study on Consumer Ethnocentrism, Attitude, and Purchase Intention in Milk powder industry in Sri Lanka	en_US
dc.type	Article	en_US