CONSUMER RESPONSE (APPROACH/ AVOIDANCE) BEHAVIOR TOWARDS ATTRACTIVENESS OF ONLINE VISUAL MERCHANDISING WITH MEDIATING EFFECT OF AROUSAL STATE: WITH SPECIAL REFERENCE TO ONLINE RETAILING CONSUMERS IN THE WESTERN  PROVINCE OF SRI LANKA

dc.contributor.author	Bandara, K.Y.M.I.D.
dc.contributor.author	Chathurika, D.M.D.
dc.date.accessioned	2023-11-25T09:14:21Z
dc.date.available	2023-11-25T09:14:21Z
dc.date.issued	2023-11-16
dc.identifier.citation	2nd International Research Symposium on Management 2023	en_US
dc.identifier.issn	2950-7472
dc.identifier.uri	http://repository.rjt.ac.lk/handle/123456789/6357
dc.language.iso	en	en_US
dc.publisher	Faculty of Management Studies Rajarata University of Sri Lanka	en_US
dc.subject	Arousal state	en_US
dc.subject	customer response behavior	en_US
dc.subject	online visual merchandising	en_US
dc.title	CONSUMER RESPONSE (APPROACH/ AVOIDANCE) BEHAVIOR TOWARDS ATTRACTIVENESS OF ONLINE VISUAL MERCHANDISING WITH MEDIATING EFFECT OF AROUSAL STATE: WITH SPECIAL REFERENCE TO ONLINE RETAILING CONSUMERS IN THE WESTERN PROVINCE OF SRI LANKA	en_US
dc.type	Article	en_US