Real-time online learning is a relatively new paradigm in education. As a result of the COVID-19 pandemic, the global education system has relied entirely on real-time teaching and learning. However, the adoption of a novel ...

Education is a fundamental factor in a country's development and a well-structured educational system can significantly support national progress. In Sri Lanka, economic disparities between rural and urban areas have led ...

E-commerce has been acknowledged as a major source of all business transactions performed by consumers who prefer to use the internet. There is a new trend among both the young and old generations to use e-commerce for ...

This study focuses on the impact of social media on consumer engagement, with special reference to the retail sector in Colombo District. As social media reshapes customers' shopping behavior, retailers face challenges ...

The aviation industry plays a crucial role in the economic development of nations, and the focus on enhancing service quality has become paramount for ensuring sustained competitiveness. This study investigates the ...

In a competitive market for eco-friendly products, MSMEs need effective marketing strategies to build brand trust and sustainability. Research shows that consumers increasingly prioritize sustainability in their purchasing ...

The tourism and hospitality sector is a major contributor to Sri Lanka's economy, requiring graduates who can smoothly enter the industry from academia. Industrial training programs significantly influence undergraduate ...

Entrepreneurship is a key driver of economic growth and innovation, particularly in developing nations, such as Sri Lanka. This study investigates the differences in entrepreneurial intentions among undergraduates from ...

The fast-moving consumer goods (FMCG) industry relies extensively on plastic packaging to enhance convenience and product protection, particularly in urban areas such as Kurunegala Municipal Council Area. Although plastic ...