Impact of Sales Promotion on Consumer's Impulse Buying Behaviour (IBB); Study in Supermarkets in Anuradhapura City

Impact of Sales Promotion on Consumer's Impulse Buying Behaviour (IBB); Study in Supermarkets in Anuradhapura City

Weerathunga, A.K.; Pathmini, M.G.S.
URI: http://repository.rjt.ac.lk/handle/123456789/952
Date: 2015

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